• Branding Or Service Delivery: Which Comes First?
    Branding Or Service Delivery: Which Comes First?

    There are two kinds of startup service business owners. The first invests money they may not even have into building a recognizable brand that will resonate and fascinate in their market of choice. The second invests their limited time and resources in creating a company focused on bullet-proof service delivery. Which are you? Which is right?

  • 7 Sales Pitfalls: How To Recognize, Manage Through, Or Manage Out
    7 Sales Pitfalls: How To Recognize, Manage Through, Or Manage Out

    Over the last couple of decades, we have identified several sales pitfalls that are recurring and affect all salespeople. From sales members who have just recently entered the industry to the most tenured members of the team, there are seven trends that you can spot early to help mitigate poor sales performance or, at a minimum, reduce the time of recovery from a pending sales rut.

  • A 7-Step Tech Sales Process?
    A 7-Step Tech Sales Process?

    While the business of selling goods and services has been around for thousands of years, it is important to note the history of the sales process.

  • Data Intelligence: The IT Service Provider’s Higher Calling
    Data Intelligence: The IT Service Provider’s Higher Calling

    Why Concertium’s new take on managed services is exemplary of IT service’s future.

  • Are You Making The #1 Strategic Marketing Error?
    Are You Making The #1 Strategic Marketing Error?

    Simple rules can remind you what to do when your mind might otherwise be distracted or overwhelmed.

  • Why Your Best Existing Clients Don’t Refer Business
    Why Your Best Existing Clients Don’t Refer Business

    The typical MSP gets four to five referrals a year from clients. For those that are qualified, there is a very high close rate. Most (80+ percent) become new MRR clients.

More From Channel Executive Magazine

WEB EXCLUSIVE EDITORIAL

  • The Link Between GDPR And The Dark Web
    The Link Between GDPR And The Dark Web

    Designed to protect the data security and privacy of EU citizens, the GDPR was introduced as a replacement to the Data Protection Directive of 1995. As an overview, the regulations empower consumers with greater ownership over their personal information; highlights including the “right to be forgotten”, a fortified consent process, and more stringent breach notification protocol requirements. Aside from expanding the definition of “data processing” to include collection, retention, deletion, breaches, and disclosures of personal data, the penalties associated with infractions are no laughing matter. Since its implementation, multinational corporations have seen fines amounting to $23M. Or even worse, 4% of global revenue.

  • How To Have The Security Conversation With Your Customers & Make Money
    How To Have The Security Conversation With Your Customers & Make Money

    Security is the hot topic of the day. Everyone’s talking about it. Your customers are asking about it, they’re expecting you to be the expert, and it’s a conversation you’d rather not have. Can you even make money offering security? You definitely can, if you approach the conversation the right way.

  • Offering Security Services: Should You Build, Buy, Or Partner?
    Offering Security Services: Should You Build, Buy, Or Partner?

    Are you considering how to get in the security services arena? The security market is a hot one, ripe with opportunity. All MSPs are on the same journey towards advancing their security maturity, but the path will be different for each.

  • How To Ensure Success Of An MRR Model In Your VAR Business
    How To Ensure Success Of An MRR Model In Your VAR Business

    According to a recent Aria research study, only 11% of businesses are planning to rely on one-off sales as a major point of revenue moving into the future. Adding a recurring revenue model is the key to staying ahead of technology and moving your business forward.

  • To The Reseller: Make The Right Changes Today For A More Profitable Tomorrow
    To The Reseller: Make The Right Changes Today For A More Profitable Tomorrow

    Reselling is your comfort zone—it’s what you know inside and out. But it’s not providing the returns it once did. Increasing competition in hardware and software means you’re relying on margins that get thinner every day to keep your business profitable. Gartner has predicted that 40% of VARs will go out of business if they do not adopt a recurring revenue model. It’s time to evolve to save your business.

  • What An MSP Can Do To Protect Their Clients From The Dark Web
    What An MSP Can Do To Protect Their Clients From The Dark Web

    Not familiar with the term “Dark Web”? That’s okay, even some of the most sophisticated individuals in the tech space have no idea what the dark web is and how it’s accessed. As an MSP or MSSP, you are doing your part to secure and monitor your client’s network and provide a seamless user experience. However, through no fault of your own, your client’s and their employees are not making your job easier by creating credential-based blind spots that until now were hard to detect and mitigate.

CHANNEL EXECUTIVE DIGITAL EDITION

Channel Executive magazine Digital Edition